About The store and Owner

|Ashley Delano
About The store and Owner


Oktober Serenity Products began as a dream I've carried since my teenage years—a vision of creating a space where witchcraft, self-expression, and community could flourish. What started as a small roller cart has grown into something I'm genuinely proud of, and every day I'm humbled by how far this journey has taken me.

I'm a disabled business owner, and this store is built on a foundation of inclusivity. Everyone is welcome here. No matter who you are, where you come from, or what you believe, Oktober Serenity Products is a safe space designed to serve all types of people. I've intentionally created this brand to reflect that commitment—moody, atmospheric, and unapologetically welcoming.

My path to witchcraft started in childhood, when I spent hours playing apothecary, mixing imaginary potions and crafting spells. Back then, it was pure imagination and wonder. Now, as a practiced witch, I've found the bravery to turn those childhood dreams into reality. This store is the manifestation of that courage, and every product reflects the care and intention I pour into my craft.

Family has always been central to my story. Many of my relatives have owned their own businesses, and I carry that legacy with me. I work hard every single day to make them proud—not just through the quality of what I create, but through building a brand that feels authentic, welcoming, and genuinely entertaining.

Exciting things are coming soon. We're expanding our collection with specialty shampoos and sprays designed specifically for locs, along with .5mm crochet hooks. There's also a secret scented perfume in development that I can't wait to debut when the time is right.

Thank you for being part of this journey. Oktober Serenity Products exists because of people like you who believe in the magic of community, self-care, and the power of embracing who you truly are.

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